
Blue Insurance
This campaign aim to Brand Building, develop content strategy and
Improve engagement.To establish the Blue as the top insurance company to provide the simplest insurance solution with highest flexibilityin.

What does ‘b‘ mean to you?

Which one represent blue insurance?


Blue insurance app is very easy to use. You can buy insurance just click on the app confirmation button
Communication is the key for choosing the best insurance plan
Blue insurance gives the best protection to the customers
Key Visual Elements

Iconic graphic elements
Iconic ‘b’ of blue insurance
Talking bubble
Apply the talking bubble into the social feeds

Framework examples
Fonts

Colors
Mood: clean & modern

Blue insurance branding
To reinforce the blue insurance branding, the blue branding will use different format appear in all feeds.

“b” with photo
“b” with pattern
“B” with bubble
Graphics, Icon usage
Using graphic and icon as supportive elements
Using graphic and icon as supportive elements
Using graphic and icon as supportive elements
Using graphic and icon as supportive elements
Flexible

Life Idea
Saving money
Health
Framework
Framework

Demo Post
Format: Carousel
