Link
The Upgraded "Link Up" app
This projects focus on overall layout design theme and concept , UI Idesion on Homepage and section page design also app icon design.
dea on the gamification of raising the awareness of user to their communities to enhance the role of Link to serve local community.
Besides, a campaign was needed to promote the message that the Upgraded "Link Up" app Revolutionising Community Engagement.
App Icon
Splash Screen
Circle as a main elements to show the action like people gathering together. Link connect (3 circles) people from different HK 3 regions together as a community.
Campaign Theme
拎起 + 連繫
Brand Name領展
LINK App 的貼心細節
（i.e. parking、fresh market、 interest club)
Key Visual
Highlights campaign theme 「LINK」起幸福日常 & reinforce the happy life scenarios that LINK UP offers to the community.